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Re: What are Brokers looking for in new agents?
As a Independent Qualifying/Managing Broker in the state of GA, I have found that firms big and small are all looking for similar traits in their potential recruits. They are seeking coachable, connected, go-getters who are able to devote focused time and energy into full-time prospecting for new business that results in closed transactions. These premier foundational characteristics are sturdy building blocks for sales and communication skills to develop from. In the past, brokerage firms merely sought "warm bodies" to fill their rosters because business was plentiful, rates were low and inventory was abundant. However, in modern times firms are trending more toward serious professionals who are prepared to become a Top Producing CEO who can build a continuous stream of income for themselves and their business partners. Hiring Brokers also tend to ask leading questions that will help to identify agents more financially & mentally prepared to build a real estate business. After all, it is somewhat expensive to start a real estate business and there are monthly fees, memberships, marketing & general operating costs that must be paid consistently to succeed on a high level. Statistically speaking, it takes the average new Salesperson 3-6 months to close their first transaction. Therefore, new agents who do not have significant savings or a second stream of income may be forced out of the industry or forced to find an alternative source of income thus, spending less time on their fledgling real estate business. Ultimately, an agent who is business minded, financially prepared and able to monetize their sphere of influence will prevail in most any real estate environment even in the most difficult of times. That being said, stay strong, get prepared and persevere until you prevail!!
