Choosing Your Professional Home: How to Interview a Brokerage

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Starting (or switching) your real estate career is about finding a partner. When you sit down with a Managing Broker, remember: you are interviewing them as much as they are interviewing you.

Here is how to vet a brokerage to ensure they provide the fuel your business needs to blast off.

1. The Financials: Beyond the Split

Don’t get tunnel vision looking at the commission split. A 90/10 split sounds great until you realize you’re paying for every photocopy and lead out of pocket.

  • Is there a cap (a maximum amount the office takes per year)?
  • Ask about monthly desk fees, E&O insurance, franchise fees, or tech fees.
  • What are the upfront costs to get your first sign in a yard?

2. Training & Mentorship

For new agents, this is the most critical factor. A sink or swim environment is the fastest way to burn out.

  • Do they have a formal training program for contracts, negotiations, and lead gen?
  • Will you be assigned a senior mentor? If so, what is their incentive to actually help you?
  • Is the Managing Broker available via text at 7:00 PM on a Sunday when your first offer hits a snag?

3. Lead Generation & Tech Stack

Every brokerage claims to have "the best tech." Make them show you.

  • CRM & Website: Do they provide a robust CRM (like kvCORE or Chime)?
  • Company Leads: Does the office provide leads? If so, what is the "referral fee" on those closings?
  • Marketing Support: Is there an in-house marketing coordinator or a suite of templates for your social media and mailers?

4. Culture & Environment

You’ll be spending a lot of time here. Make sure the "vibe" matches your work style.

  • Is it a ghost town in the office?
  • Do agents share advice?
  • Does the brokerage lean toward luxury, residential, commercial, or property management?

The "Must-Ask" Cheat Sheet

Print these out or save them to your notes before your next meeting:

Question Category

What to Ask

Support

What is the typical turnaround time for file review and getting paid?

Growth

What is the average production level of a second-year agent in this office?

Marketing

Who pays for the 'For Sale' signs and professional photography?

Culture

What is the one thing your top producers all have in common?