What's Going On Out There? #27

DavidMannaioni_CFFP
DavidMannaioni_CFFP Level I 2023, FP ABFP, FP FPQP, FP 515, CFFP Faculty & Instructors Posts: 38
edited July 10 in Financial Planners Professional Community

Well, the restaurant chain Wendy's sure stirred up some controversy this week and at least one of their competitors is hoping to cash in on their PR mess. Wendy's is finding out that even mentioning dynamic pricing for fast food is not a winner with consumers, especially when food prices in general are still quite high. What are some of your favorite corporate marketing blunders? One of mine is General Motors trying no rebranding the Chevy Nova when tryin to sell it in Spanish-speaking countries not realizing No va means not going. Oops.

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